You are a self-employed entrepreneur, a company manager, a business owner or a liberal professional: creating a very important showcase site for your service

Qu’est-ce qu’un site vitrine ? Et pourquoi en avoir un pour son activité ?

Un site vitrine est un site internet qui présente les produits et services de votre activité, sans vendre en ligne. Un site vitrine a donc pour objectif d’apporter une présence en ligne à une entreprise, un artisan, une collectivité et autres, afin d’acquérir des contacts, prospects et clients via internet. Il s’adresse donc à toute personne ayant un objectif commercial mais sans vente directe en ligne.

Lorsque le site vitrine présente des produits mais sans possibilité d’achat en ligne, on peut alors parler de site catalogue. Le site vitrine s’oppose au site e-commerce, qui vend en ligne. Mais il est proche du site institutionnel, qui présente une information professionnelle sans but de conversion directe, bien que l’image de marque, l’acquisition de notoriété soient des objectifs indirects. Cela concerne notamment davantage les associations et collectivités.

In the case of Web and Solutions, the vast majority of our customers who have opted for the creation of a showcase site are SMEs in the industrial sector, artisans or service companies. The showcase site then details the history of these, their products, their offers. It is also very useful for artisans who wish to present their achievements.

WHY CREATE A SHOWCASE?
Creating a showcase site for your company can find new customers on the internet. Depending on the business sector of the company and its objectives, it will make it possible to obtain requests for quotes, contact, phone calls, downloads of documents … And thus to obtain new customers that the company can might not have been able to reach outside the web.

Internet now numbers 37.4 million French Internet users, so there is a good chance that your target customers will be browsing the web. In addition, if you have a local or national catchment area, with a good job of content, you can target people in your geographical area of ​​operation or all over France.

Of course, like any website, a showcase site needs to be optimized for SEO, to be present on the Google queries of Internet users who are looking for the services of the company. By being on the first page of Google on research related to the services of the company, the showcase site will acquire traffic (visits) and therefore contacts.

Service Process